What do you think about the increasing amount of plastic waste, especially cosmetic plastic packaging, the consequences of the beauty industry are gradually becoming worrisome? Is there any environmentally friendly eyeliner that will turn into wildflowers at the end of its life cycle? Let’s find the plantable makeup pencil in the blog with heresreview!
Environmentally friendly cosmetics
It is the continuous development of the cosmetic industry that has led to many serious consequences for the living environment of mankind. Cosmetics with a flashy, useful appearance for beauty lovers also contribute a large amount of petrochemical plastic waste that takes hundreds or even thousands of years to decompose.
Instead of being buried in centralized landfills, or floating in the vast ocean, the brand has sought to make its products as sustainable and environmentally friendly as possible.
When it comes to the wave of environmental protection, you will definitely think of campaigns to join hands to limit single-use plastic products. What about cosmetic packaging? Most bottles of shampoo, shower gel, face wash, toner, cream … and the time to decompose them is up to thousands of years.
According to Garnier statistics, in the UK, only 56% of household cosmetic packaging is recycled. In the US, the figure is even lower than 30%. That’s why the campaign to limit the use of plastic cosmetic packaging is increasingly popular and is being responded to by cosmetic manufacturers.
Every year, the cosmetic manufacturing industry releases tens of thousands of tons of chemicals that pollute water sources, affect ecosystems and many marine animals. Therefore, in order for the cosmetic industry to become more environmentally friendly, it should come from consumers and the need to use natural products, especially organic cosmetics, to contribute to the reduction of pollution and environmental protection.
In recent years, many big brands from Europe to Asia are gradually improving the cosmetic industry to become greener, cleaner and more environmentally friendly. French natural cosmetics company, Caudalie has become a member of the organization “1% for the earth”. Caudalie donates 1% of total revenue to environmental protection activities.
In addition, Neal’s Yard Remedies, a famous organic cosmetic brand from the UK, has also become a cosmetic company that meets the CO2 standard for production for 10 consecutive years. Contributing to minimizing the impact of the cosmetic industry on the environment. Towards a completely green, clean and environmentally friendly industry in the future.
Facing the alarming situation, the challenges of the environment have helped designers and manufacturers gradually focus on environmental protection. Sprout World is the first cosmetic company to launch an eyeliner that turns into a wildflower – plantable makeup pencil after its expiration date.
About the brand
Sprout is a Danish company specializing in green innovations. Everyday products are being reconsidered and made more sustainable. More environmental awareness is the concern of the company. For example plantable pencils and colored pencils or plastic-free spoons. Around 80 percent of Sprout employees are women. What could be more obvious than developing a beauty product to give the cosmetics industry a gentle push in a greener direction. Because 120 billion tons of plastic waste come from cosmetics.
The result was an eyeliner pencil with wildflowers growing out of it. As the? You read that right. The wooden pen with a recyclable, green sugar cane cap carries a seed pod, again degradable from cellulose, with bee-friendly wildflower seeds at the other end. If the pencil has become too short to use for make-up, you put it with the seed pod side into a pot, where it turns into a flower meadow without leaving any residue.
What’s so interesting about the eyeliner that can turn into flowers – plantable makeup pencil?
Makeup pencil grows into wildflowers
Caps for beauty products are being tackled by most companies now by getting rid of plastic that cannot be recycled or reused. Sprout uses completely recyclable and eco-friendly sugarcane to cover the products they make.
The body of the eyeliner pencil is made up of sustainable wood and is completely non-staining. The formula of the makeup core is thoroughly researched in Germany and is the same as a regular makeup pencil.
The plantable makeup pencil is not too hard and not too soft. Hard enough to draw a precise line. And soft enough to blend gently if needed. The black color also shows enough intensity on the skin. The wooden pencil lasts a long time and is easy to sharpen when it has become too dull. Even in the handbag at slightly warmer temperatures, it doesn’t lose the glue.
At the bottom of the plantable makeup pencil is a capsule of plant-based cellulose that, when planted in the ground, dissolves quickly and is safe for the soil. The released flower seeds will nurse the beautiful little wildflowers to grow.
Does it turn green?
Instead of releasing into the environment the plastic from ordinary eyeliner pens, when you run out of this pen, you have contributed to creating a small green tree. Once your wildflowers have sprouted, grown, and withered, you’ve done your part in removing the remnants of your pencils and safely recycling them for mother nature.
When the liner has been used up so much that the sharpener no longer grips properly, you can become a hobby gardener. Just prepare a small pot of soil and insert the pen, seed pod down, at a 30 degree angle. It gets a place in the sun and is watered regularly. Then wait and scan the earth almost daily for a green movement. Finally, after a week, small sprouts appear, first little leaves, then timid yellow flowers. Now we just have to wait for the transplant of the wildflowers into the garden so they can spread to the meadow.
Currently, eyeliner comes in two colors, Brown and Black. And it’s wonderful to see our eyeliners turn into pretty wildflowers.
Link to buy: Here
The story of conscious beauty
Obviously small actions, but they show that the world really needs to rethink what we are doing every day. People who want to exist, want to fully enjoy life should respect and love nature. Every little product deserves attention. Sometimes people need to gradually ignore profit in order to find sustainability.
More than just a recycled eyeliner pencil, start with your cosmetic items, reuse bottles to plant trees, to decorate. Give preference to paper packaging and vegan cosmetics. Remember that our actions today will affect what we inherit in the future.
Thank you for visiting heresreview, hopefully, readers have been provided with useful information and follow the website to explore more information about beauty.
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